HORSINESS /ˈHƆːSꞮNꞮS: A spiritual illness that cannot be explained to the unaffected.
To capture the inherent nature of horse people, you need to go to the source.
Hi, I'm Jess. Superlative storyteller and bonafide horsegirl.
Before going freelance, I spent almost two decades working in the horse industry. Alongside my time in the saddle I was producing digital content of all forms — blogs, websites, social media content and magazine articles. Now I combine my passions and create customised content for equestrian businesses and publications.
If your business has a story to tell (don’t we all) and you need to reach equestrian readers in an authentic and meaningful way, I can probably help.
Like many horse girls, my enthusiasm for all things equine started at a young age,
My first horse was capricious chestnut Arabian named Buddy. Buddy was wild and self-defined. and I was equally terrified by him as I was enchanted by his flamelike character.
I turned my passion for horses into a career. Working throughout New Zealand, Germany, Italy and Australia, I had the chance to visit some extraordinary places and meet people doing groundbreaking things.
This is important because it makes me a bit of an anomaly in the writing world.
I’m a storyteller and a horse nut (the good kind). Unlike generalist writers, I have an in-depth understanding of equine nutrition, health and riding. Having worked in the industry for almost twenty years, I know what works and what doesn’t when it comes to marketing and promoting equestrian brands.
Need riveting, readable content that is interwoven with the concepts and jargon your audience understands and appreciates?
I’ve contributed meaningful content from every angle of the equine industry and seen firsthand how it can boost traffic and convert readers into buyers.
Whether you need to appoint a freelance writer to cover workloads during peak times, a regular contributor, or a professional article written to submit to a publication, I can help with your equine content needs.
Get in touch with me directly at Jessica@equinecontent.com
"Jessica is a professional writer and always ensures to deliver before deadlines. I was looking for content work for an app project which was very short on time. She delivered professional content and added value which I did not have in mind.“
"Jessica is a pro! She quickly learned how our business works, she had great ideas and suggestions for improvement and high standards of work, and on top of all, she's a great person to work with. I will be happy to continue working with her in the future."